VIP Early Access available now in the Rewards tab.
Lullaa™ Wellness Hub
More than a product. A connected digital ecosystem that rewards daily rituals, teaches wellness science, and creates loyalty through engagement.
🏆 Daily Rituals
Check in daily, earn streaks, and complete mini challenges that support better sleep, focus, and hydration.
📲 Scan Bottle
Scan your QR code or enter your bottle ID to earn golden points and unlock exclusive content.
📚 Learn
Discover the difference between vitamins and validated botanicals, explore ritual science, and master wellness knowledge.
♻️ Return the Gold™
Earn rewards for returning golden bottles — completing the circular ritual of wellness and sustainability.
🎯 Strategic Value for Licensees & Investors
The Lullaa™ Wellness Hub is not just digital fluff. It is a scalable engagement platform that defends premium pricing, delivers first-party data, and ties brand loyalty to ESG commitments.
- Premium Justification: Rewards + streaks = loyalty + repurchase.
- Data & Segmentation: Tracks scans, challenges, redemptions.
- ESG Moat: “Return the Gold™” links digital + sustainability.
| Feature | Design Element | Commercial Function |
|---|---|---|
| Daily Rituals | Check-ins, streaks, mini challenges | Gamifies consumption → stronger loyalty |
| Supply Chain Tie-in | Scan / Enter Bottle Code | Links purchase → data capture |
| Education Hub | Learn, Rituals, Science Bytes | Closes knowledge gap → category creation |
| Luxury Consistency | Black-gold + coin rain | Luxury branding + fun engagement |
🤖 AEO Wellness Mentor™
Coming 2026: AI-powered personalised routines, habit tracking, and biometric analysis.
VIP Early Access available now in the Rewards tab.