The Story Behind Lullaa™
Lullaa™ was born in New Zealand, inspired by centuries-old recipe and modern biotech science. Our journey began not in a lab, but at a family table, blending tradition, love, and wellness into a new global category.
A Family Legacy
Inspired by the resilience of a mother who nourished four children for over a decade using her own traditional recipe, we saw an opportunity to bring this wisdom to the world. Our mission is rooted in a simple belief: wellness is not about living longer, but living fully.
With backgrounds in entrepreneurship, supply chain, and wellness innovation, Vineet and Vibhah Shiriwastow founded Four Leaves Co.™, the parent company behind Lullaa™. Their vision is to merge ancient tradition with modern science into one golden ritual.
Our Vision
To create a new global wellness category from New Zealand. One that inspires, heals, and sustains generations.
Our Mission
To deliver scientifically validated, IP-protected wellness solutions that combine dairy excellence, botanicals, biotech, and sustainability into everyday rituals. Every bottle of Lullaa™ is a story of innovation, authenticity, and wellness.
Our Journey
2015–2019
Recipe refined at home, tested through years of family use and resilience.
2020–2023
Research into validated botanicals, synbiotics, and biotech integration begins.
2024
Travel and research
2025
Prototype developed. Consumer surveys confirm market readiness. Provisional patents filed for process and design. Lullaa™ brand trademarked.
2026
Global Launch of Lullaa™ wellness milk. Category creation begins.
